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The Blog

Everything we've always wanted to say.
May 01 2012
On AirOn Air

Four More Must Haves for Every Entertainment artist

Posted: 5/1/2012 - by Chuniq Inpower

We receive many inquiries from new and seasoned artists about PR representation as artists seek assistance with advancing their music career and pursuing their passion and love for music. To assist in answering questions about what an artist needs to bring their talent public, I've extended my original post with 4 more must-haves because trust me, the first 4 should only be  a small part of an artist's PR strategy.

Do you need to re-evaluate your PR strategies? Do you have questions about what you need in your PR tool kit?

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April 30 2012
On AirOn Air

Fearless Journey:
Zaneta Chuniq Inpower

Posted: 4/30/2012 - by Chuniq Inpower

Founder Zaneta Chuniq Inpower catches up with Fearless Magazine to share her personal story of commitment and dedication in efforts to encourage young mothers and women to stay focused.

'My fearless journey is one that others can be inspired from. Whether or not you have children, my message is that you can achieve all the goals you seek with persistence and a plan. My mentor at Def Jam shared with me the 3Ps in life, "Passion, Patience and Persistence."

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Gold Glitter
Apr 20 2012
Diesel Gazoline

PR For Pros: A Good Name is Better Than Gold

Posted: 4/20/2012 - by Chuniq Inpower

Possibly more than in any other field, establishing a positive reputation is especially true in public relations. Every day, PR practitioners are working with clients, media, vendors, service providers or other PR pros as they work to get their job done. With the responsibility of working with so many people, personalities and work ethics, the pressure is on for PR folks to be “people-pleasers” and sometimes that task can seem impossible.

As daunting it may appear, it is imperative that all PR practitioners ensure that a positive reputation is maintained or risk tarnishing their credibility as a professional, ruining their brand’s image or possibly even losing their job.

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Jon Conner
Mar 03 2012

From the Archives:
Jon Connor Interview

Posted: 3/3/2012 - by Chuniq Inpower

Not the Terminator character, but a rapper from my Michigan hometown of Flint who is blazing the digital charts and underground blogs with his raw delivery and passionate flow.

Rap music has historically been sold and dispersed "through the trunk of a car" or by traditional record stores and radio airplay. However, 20 years after the birth of the WWW and during the "Gotta have it now", fast paced, information age, when consumers want music it has to be available. We can now easily see singles go platinum and double platinum coming from RIAA certified GOLD albums. Digital downloads from iTunes, ReverbNation and other free download servers assist underground artists in distributing their music in farther places than their Honda Civic trunk can take them. 

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